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DO WE HELP OR HINDER JOBSEEKERS?

February 16th, 2010 3 Comments

This may seem a no-brainer to anyone in the online recruitment industry, and perhaps even a preposterous question for me to ask, given my role in the sector over the past decade.

Commerce aside, it is perfectly possible to provide a service, where every single available vacancy is locatable via one solitary website.  How simple and convenient would that be for candidates?  If such a site existed, there would be no real need to trawl a multitude of job boards, searching, registering, applying again and again.  Surely then jobseekers would only have to register once in a great big CV Database.  Here too, employers could easily identify them, sure in the knowledge that these are the best available candidates to consider for each role?  “Crazy talk” you say? “It’ll never happen”.  

Are You Full of Glee?

January 12th, 2010 0 Comments

Are you loving E4’s new hit American import, Glee?

However you feel about the show (and I quite like it – in a totally manly way, of course), business-wise, they’ve got it sussed. All songs are available straightaway on iTunes and the E4 website for sale. I can see them charting, even though they’re saccharin covers (I love them though).

Very soon, much of TV will go this way. Immediate purchase of items advertised will be commonplace. Sky TV/Broadband and Virginmedia customers will soon have shopping accounts, where you simply click your remote to add items advertised to your shopping list. I think Sky already have to capability to set a reminder for a TV show while it’s being advertised on screen – “Click the red button to set record for this program”.  This is the future of TV advertising revenue.